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Download The Content Marketing Ebook now

Sponsored by

More than 80% of marketers believe that well-organized, high-quality content is essential to developing a brand, according to the Forbes CMO Practice. One reason, says 78% of respondents: Content marketing improves sales effectiveness.

Among the topics explored in this free eBook are:

  • What 2016 Holds for Content Marketing
  • 8 Content Marketing Don'ts
  • 10 Stats That Show Why User-Generated Content Works

This compilation eBook contains a bevy of Direct Marketing News content that reflects the triumphs and challenges of contemporary content marketing, as well as how to adapt those winning strategies for your marketing organization and overcome the difficulties that come with this burgeoning customer engagement practice.

Sponsored by

Content Marketing Triumphs and Challenges

It's the best of times and the worst of times in content marketing. Here's how to ensure that your content marketing strategy produces positive results.

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